For Gyms & Crews
Build Your RuckingCommunity
Your gym gets its own membership page and a custom patch with your name on it. Your members subscribe there and get patched every month. Founding a club costs you nothing.
How It Works
Three Steps to Launch
Found Your Club
Tell us what your community is called. Founding a club is $0/month — no contracts, no inventory, cancel anytime.
We Build Your Page
We design a custom embroidered patch around your club and give it its own membership page on the Ruck On store. You get the link.
Your Members Get Patched
Share the link. Your members subscribe on your page and receive a patch carrying your gym's name every month — a touchpoint that builds identity.
Why It Works
Built for Communities That Carry
Custom Branding
Every patch carries your gym's name. Your community gets a physical symbol of belonging — something they actually earn.
Monthly Touchpoint
A recurring moment every month that keeps your members connected to your gym, even outside the box.
Zero Overhead
No inventory, no fulfillment, no logistics, and nothing to pay. You share your page — we handle everything else.
Builds Identity
Patches create belonging. When members see the same patch across the gym floor, they feel it — that's your community.
Member Benefits
What Every Member Gets
Everyone who joins your club gets the same four benefits as every other Ruck On member — the only difference is that your gym's name is on the patch.
10% Off Store Wide
Every order, every month, on everything we make.
Exclusive Access To New Drops
First look and first buy on limited gear before it goes public.
Monthly Programmed Workouts
Ruck-focused training built for real time under load.
Your Club's Patch, Every Month
A fresh embroidered patch carrying your gym's name, shipped free.
Ready to Launch
Ready to Build Your Community?
Founding your club is free. Start now and your members can be wearing your patch next month.